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Marketing

Social Media Marketing Executive

Apisylux is a Dubai-based technology company building websites, mobile apps, CRM platforms and IT infrastructure for businesses across the UAE. We are looking for a Social Media Marketing Executive to own our presence ac

Dubai, UAE (on-site)
Full-time
AED 5,000 - 8,000 per month, based on experience
2-4 years
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Role overview

Apisylux is a Dubai-based technology company building websites, mobile apps, CRM platforms and IT infrastructure for businesses across the UAE. We are looking for a Social Media Marketing Executive to own our presence across LinkedIn, Instagram, Facebook and X, and to turn it into a measurable source of qualified leads. This is a hands-on role. You will plan the calendar, write the copy, brief the design work, publish, engage, and report on what actually moved. You will work directly with the founder and the delivery team, so the technical stories you tell will come from real projects rather than stock content.

Responsibilities

  • Own the content calendar across LinkedIn, Instagram, Facebook and X, and publish consistently against it.
  • Write platform-native copy in English that reads like a person, not a brochure — Arabic is a strong plus.
  • Turn live client projects into case-study posts, carousels and short-form video concepts, working with the delivery team for accuracy.
  • Grow and engage the community: respond to comments and DMs, and participate in relevant UAE business and tech conversations.
  • Plan and run paid social campaigns on Meta and LinkedIn, from audience setup through creative testing to reporting.
  • Track performance in GA4 and each platform's native analytics, and report monthly on reach, engagement, and leads generated.
  • Coordinate with the SEO and web team so social content and site content reinforce each other rather than duplicate.
  • Maintain brand voice and visual consistency across every channel.

Requirements

  • 2-4 years running social media for a brand or agency, ideally B2B or technology.
  • A portfolio of accounts you have grown, with numbers you can talk through honestly.
  • Strong written English
  • Arabic is a significant advantage for the UAE market.
  • Practical experience with Meta Business Suite and LinkedIn Campaign Manager, including paid campaigns.
  • Comfortable with Canva or the Adobe suite for quick edits, and with short-form video tools such as CapCut.
  • Working knowledge of GA4 and UTM tracking — you should be able to prove which posts produced leads.
  • Organised and self-directed: this role owns its calendar rather than waiting to be assigned work.
  • UAE residence visa or eligibility to work in the UAE.